Summary of Project Experience in the e-Commerce Industry
• Global study for a new e-Commerce business which identified current user purchasing patterns, information needs, potential user requirements, potential pricing of the service, and potential revenue streams.
• Market study on potential e-Commerce end-users in the chemical, petrochemical, utilities, automotive manufacturing and supply, and shipping industries.
• Created competitor profiles and performed strategic analysis for several dot-com companies in the US.
• Conducted a study of global purchasing managers: current purchasing patterns, use of technology, use of information sources, and potential use of e-Commerce services.
• Domestic and international research on consumer usage of e-Commerce services in the retail, travel, and other consumer markets.
• Market study of consumer attitudes and usage of e-Commerce for financial services and its impact on the industry.
• Conducted a web survey for a German multinational company in the automobile business.
• Recruited Spanish participants for a web-based survey on health research.
• Recruited 420 participants for an Internet survey on automobile purchasing decisions in US, Germany, the UK, and Italy.
• Conducted a total of 900 interviews in Spain, France, Germany, Italy, the UK, and Sweden in order to identify consumers seeking healthcare related information online.
• Conducted online survey of buyers and intenders of high-end furniture to determine the effect of delivery times on the purchasing decision